License, protect, distribute ... a 360-degree approach for your software
(this talk will be in Italian)
Licensing software and protecting it from unauthorized use or reverse engineering has always been a priority for software companies and smart device manufacturers.
As digitalization advances and the shift towards new business models, new challenges arise. Products must be able to be offered as on-premise solutions, SaaS or IoT platforms to meet market and customer needs. Hybrid licensing provides the security you need while creating the flexibility you need to map different business models, improve the customer experience, and ultimately monetize the added value of your solution in the best possible way.
With the help of practical examples, this presentation will show you how to:
- Protect and license your software optimally
- Simplify and automate licensing processes
- Monetize your software and simplify the synchronization of product offerings
- Simplify the path to SaaS using a hybrid approach
- Hours:
- 16:10-16:35
- Speaker:
- Marco Costa
- Venue:
- NH Milano Congress Center - Scala Hall 3 - Afternoon Session 3
- Language:
- Italian
- Notebook:
- No